How to use Facebook Groups to engage with your audience

 

Facebook Groups can be notoriously hard to manage. They can be such a powerful tool to engage with your community and provide a really valuable brand touchpoint, however they can be a lot of work.

This is an area where I personally have struggled, so I went on the hunt for someone who was doing it well and who would be willing to share any hot tips!

Found her! Rebecca Bodman (aka Bods) has worked at Business Chicks for ten years and is the Head of Community Engagement. There are many amazing feathers to Bods cap, but one of her amazing feats at Business Chicks is the management of their community 23.4k strong Facebook Group.

So in this ep, Bods talks about how they use their Facebook Group successfully as an extension of their incredible brand.

I learnt so much from this interview and I think you will too.

If you would like to find out more information about Business Chicks, you can hit them up below.

Website: https://businesschicks.com/about-us/

And you can find the Business Chicks Facebook Group at: https://www.facebook.com/groups/863321573770777

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Episode Transcript

Episode transcript goes here